Introduction

The company specializes in different delivery options, including regular, expedited, and non-stop services, with a commitment to reliable package delivery.

Our SEO strategies concentrated on improving the online existence of a Los Angeles-based courier and delivery service. We analyze the website and find relevant keywords to boot it. We aimed to push organic traffic to their website to generate more leads.

Client Testimonial

We were trying to get our courier and delivery service noticed online. Their team helped us improve our website's ranking on Google's 1st page. They found more relevant keywords to increase organic traffic on the website.

Key Challenges

Our primary objective was to find uniqueness in the client's courier service in a highly competitive Los Angeles market. We were competing against both local competitors and well-established national delivery companies with irrelevant keywords which made it harder to rank.

Additionally, its SEO-unfriendly structure and content made it challenging to rank in search engine results.

• The client also had to compete with well-known national delivery companies like FedEx, UPS, and USPS. These brands have a huge online presence, making it hard for local and new businesses to rank.
• The client's website needed more improvements to its structure and relevant content.
• The content is also required to be relevant, informative, up-to-date, and keyword-rich.

Our Solutions

We used different SEO strategies that included both on-page and off-page optimization. We started by analysing the current state of the website and specifying areas for improvement. We then optimized the website's structure, relevant content, and meta tags to rank on Google’s 1st page.

We also conducted in-depth keyword research to find the most relevant to gain more organic traffic on the website.

Meta Tag Optimization

We optimized the title tags, meta descriptions, and header tags to describe the content of each page by using relevant keywords.

Link Building

We concentrated on building high-quality backlinks from ranked websites to enhance the website's authority.

Social Media Marketing

We used social media platforms to promote the client's business, increase brand awareness, and boost organic traffic to the website.

Tools Used

We used various powerful SEO tools for website ranking. SEMRush and Ahrefs provided valuable insights into keyword research and competitor analysis, helping us identify the most relevant and profitable keywords for the client's business.

By using Google Tag Manager, Google Analytics, and Google Search Console, we were able to analyze the website's traffic, identify areas for improvement, and make informed decisions based on real-world data.

Results Obtained

Our SEO efforts produced impressive results. The client's website started to rank for over 1,400 keywords on Google, resulting in a significant increase in organic traffic. This surge in visitors led directly to more leads and conversions for the business.

Additionally, the client's online presence was strengthened by improved visibility in local search results, establishing them as a major player in the Los Angeles delivery market.

Organic Traffic Increment

Organic traffic to the website experienced a significant increase due to improved search engine rankings, leading to more visitors and potential customers.

Local Visibility

The client's online presence was enhanced in local search results, making it easier for potential customers in the Los Angeles area to discover and choose the client’s services.